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What are the edit rules in the Upfront Use Packages found in the 2019 Commercials Contracts?

What are the edit rules in the Upfront Use Packages found in the 2019 Commercials Contracts? SAG-AFTRA continues to work with the ad industry to develop innovative solutions. To that end, the union has modernized the Commercials Contract by creating flexible Upfront Packages. These Upfront models come with their own editing rules, which we’ve broken down for you in this video. You’ll learn about the three main types of edits: permitted, paid and unpermitted. Additionally, in order to help the industry utilize our members in dynamic advertising spots, we have created a simple and straightforward payment structure for addressable advertising.

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Welcome to the official SAG-AFTRA YouTube channel. On this channel, you’ll find a variety of informational, entertaining, and educational content, including interviews, industry panel discussions, celebrity events, actor to actor interviews, SAG Awards red carpet footage, award show bts, and more. SAG-AFTRA members are the faces and voices that entertain and inform America and the world. With national offices in Los Angeles and New York, and local offices nationwide, SAG-AFTRA members work together to secure the strongest protections for media artists into the 21st century and beyond.



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