TSIS Ep 3- Shopper and Consumer are always different, even if it is the same person!

In this episode of " The Shopper in Shorts" series, Ankur tries to highlight why a Shopper and Consumer need to be identified and treated differently even if it is the same person.


#shopper #consumergoods #trademarketing #categorymanagement #shoppermarketing #fmcg #quorn #quornfoods #asbicon #ankurshivbhandari #theshopperinshorts

Shopper,Shoppers,Shopper marketing,Trade marketing,Planogram,Merchandising,Asbicon,Ankur Shiv bhandari,