Your Client's Reputation Gets Damaged Online

What Should You Do?

You have a client; they got into a fight with a customer, the customer went online and absolutely slammed them up and down the review sites. What should you do? Or, perhaps the more apt question is, what CAN you do?

A Frustrating Situation

When a client's reputation is attacked online, it can be extremely frustrating. The review sites don't care if what's posted on them is true or not and depending upon the type of business your client operates; things can begin to nosedive pretty fast - especially these days.

Options are not limitless when it comes to what can be done. Respond to negative content asking that the poster contact the business so they can make it right - that's about it.

But what if you could turn back time and take a different approach? What if you could have protected your client's digital real estate before it came under assault?

The Right Strategy

The truth is, protecting a reputation online is not difficult, and the strategy is very straight forward - get as many positive reviews and mentions as possible, the more, the merrier and therefore, someday, when someone does write something negative, it will be sure not to have much of an impact since it won't be the oldest content about the business online and the one person 'booing' online will not be able to drown out the chorus of cheers.

Proactive reputation management is all about reaching out to existing customers and building a positive online reputation, and it's why it's our strategy here at Rocket Driver. With preemptive reputation management, nothing is left to chance; the client's reputation is built in a meticulous manner, review by review, customer by customer.

Final Thoughts

Online reputation management is fast becoming the critical service in white-label space due to strong market demand for it and high profitability. If you're smart, you'll identify this trend and work to incorporate this vital service into the lineup at your agency.

Rocket Driver has been a pioneer in providing entrepreneurs and agencies with white label solutions for roughly the past ten years.

To learn more about our solutions and what we can do for you to help you realize your potential visit us online at

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